Innovation Trail

  • Innovation is crucial to the success of modern multichannel retailing, and that is why it sits at the heart of RBTE.

    With our Innovation Trail & Awards, we provide a fantastic opportunity for our exhibitors to showcase their brightest solutions and for our visitors to discover what's new and exciting in the industry.

    Products and services shortlisted by our expert, independent industry judging panel will be showcased across numerous channels to our audience of 100,000+ retail professionals. Shortlisted entries also feature in the Innovation Trail at the show, and are all highlighted on the ‘Winners Wall’ at the event. The overall winner is announced at the Big Party on the first day of the show.

  • 2018 Winner

    Retail Business Technology Expo (RBTE) announced Tokinomo, a motion sensor in-store advertising solution, as the 2018 winner of the RBTE Innovation and Trail Awards.

    Tokinomo’s motion sensor advertising solution, which brings products to life – through movement, sound and light – at the shelf-edge, was announced as the overall winner at RBTE’s Big Party.

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    2017 Winners

    In a very hotly contested and close competition in 2017, our Innovation Trail judges couldn't decide between two companies for the covetted award. Therefore in an RBTE first, we had two joint winners for the 2017 RBTE Innovation Award.

    MariElla Labels Oy for its electronic price labels product, EllaFashion, and SmartPixels for its innovative product, Projected Augmented Reality.

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